Homeowners look for four things before they call. Check your website yourself — can a visitor see each one without scrolling?
Same website, same design, same brand — four elements added. This is what a homeowner sees before scrolling.
Before: a small phone number — no offer, no reviews, no photos of work
After: call button, “Book a free foundation inspection”, Google rating, gallery of jobs before & after
I checked the first screen of 51 foundation repair websites in Dallas–Fort Worth for four things homeowners look for before they call.
Companies found on Google Maps in Dallas–Fort Worth · desktop, 1280×800, no scrolling · November 2026
show a phone number or a contact form
offer an inspection or estimate (another 8% — only a vague "Book now" button)
show a star rating or reviews (another 22% — only a "Reviews" link)
show photos of their own jobs (14% — only a "Gallery" menu link)
Cracks and sticking doors make people worry about their whole house. Foundation repair can cost as much as a car, so they look for proof before they pick up the phone.
Homeowners have heard stories about companies that "find" expensive problems. The company that looks honest and transparent fastest gets the call.
"Lifetime warranty, honest assessment" is on every foundation site. A 4.9★ rating with 150 reviews is something only you can show.
A finished foundation repair is hidden under the house. Photos of piers going in, leveled floors and repaired cracks show what you actually do — a stock photo proves nothing.
These don't have to look the same on every website. Each one can be done in many ways — I'll match your brand and what you already have. What matters is that a homeowner can see it without scrolling.
Homeowners who notice cracks want answers fast. If your number isn't visible right away, many go back to Google and call the next company.
Included: click-to-call number in the header, a sticky "Call now" button on mobile, a clear contact button in the hero.
Can look like
A free inspection is the natural first step in foundation repair. Putting the request right on the first screen turns a worried visitor into a booked appointment.
Included: a short request form (name, phone, address), instant email/SMS alert to your team, a thank-you message.
Can look like
Foundation repair is expensive and homeowners are afraid of being oversold. Your rating and real reviews build trust before they scroll.
Included: live Google reviews with your star rating, updated automatically, placed above the fold.
Can look like
Homeowners can't see a foundation repair from the street. Real photos of your jobs show what you actually do — something stock photos can't.
Included: a before/after slider and a gallery of 6–12 of your real jobs — piers, leveled slabs, repaired cracks — optimized for fast loading and linked from the first screen.
Can look like
Most foundation repair websites already have two or three of these. You only pay for the ones you don't.
| Element | Price |
|---|---|
| Visible contact options | $190 |
| Free foundation inspection offer | $290 |
| Reviews & rating | $240 |
| Completed work / before & after | $290 |
Custom-coded websites (no admin panel) +$150. Third-party subscriptions, if any, are not included. Optional care plan — $59/month: small edits, fresh project photos, review widget upkeep.
I send a mockup of your new first screen. You pay 50% only after you approve it.
You give me a separate admin account — no passwords shared.
Full backup first. No redesign, no downtime.
Nothing goes live until you say yes. Then the other 50%.
No. I work inside the website you already have. Same design, same pages — just the missing pieces added to the first screen.
Yes. You can forward my plan to your agency, or give me access with their OK — I'll make the changes without touching anything else on your site.
Phone photos from recent jobs are enough. I'll pick the best ones, crop them and optimize them so the page stays fast.
From your Google Business Profile. They update automatically — I never write or edit reviews.
You see a mockup of your new first screen before anything changes, and I adjust it until you're happy. Nothing goes live without your approval.
Send me your website. I'll reply with a free first-screen audit — what a homeowner sees, what's missing, and what it would cost to fix.
Prefer WhatsApp? Switch the last field to WhatsApp — I'll message you there.